Geek of the Week: Tyler Westnedge, Director of At Media

Today we talk to Tyler R. Westnedge, Film major turned Web/Interactive guy. He’s currently the Director of At Media, a full-service branding agency in Old City.
Tyler, you seem to be a pretty well-rounded creative guy. What advice do you have for anyone looking to make the move from something like theater or film to web design and development?
I went to Temple University for Film and Media Arts, and one of the most important parts of Film to me was composition. Composition plays a major role in design, layout and usability. The transition is not easy, since the web industry is rapidly changing with new trends and technologies. It takes constant attention and research to stay on top of web design and development.
A majority of my training came from lynda.com (a site with video tutorials on just about any program, software or programming language). I still use it on a monthly basis to expand my skill-set, but now I’m taking on more leadership and entrepreneurial responsibilities (project management, employee management, business development, etc.). My advice would be to do your research, take online classes and training to expand your abilities and put your knowledge to work with real projects.
So what kind of geek are you?
I’m a tech and gadget geek, and have always been. I have a deep appreciation for Apple products and pretty much anything digital. My admiration for Apple products stems from the fact that I appreciate the use of quality design in coordination with technology. Hence the At Media name standing for Art & Technology among other things. (more…)




Although the name might be a mouthful, the







