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	<title>Comments on: SciFi Channel to Alienate Core Audience Because We&#8217;re Not &#8220;Cool&#8221; Enough</title>
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	<link>http://geekadelphia.com/2009/03/16/scifi-channel-to-alienate-core-audience-because-were-not-cool-enough/</link>
	<description>A Guide To Everything Geek In The City Of Brotherly Love</description>
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		<title>By: Geekadelphia &#187; Blog Archive &#187; GameX Media Expo: We Can&#8217;t Wait!</title>
		<link>http://geekadelphia.com/2009/03/16/scifi-channel-to-alienate-core-audience-because-were-not-cool-enough/comment-page-1/#comment-5796</link>
		<dc:creator>Geekadelphia &#187; Blog Archive &#187; GameX Media Expo: We Can&#8217;t Wait!</dc:creator>
		<pubDate>Fri, 09 Oct 2009 14:33:33 +0000</pubDate>
		<guid isPermaLink="false">http://geekadelphia.com/?p=4536#comment-5796</guid>
		<description>[...] for an assault by our own Timmy Q and Bianca C. Not because of upcoming shows like Caprica, but because of the ridiculous rebranding. And like any good gaming convention, there are going to be tournaments, giveaways, and of [...]</description>
		<content:encoded><![CDATA[<p>[...] for an assault by our own Timmy Q and Bianca C. Not because of upcoming shows like Caprica, but because of the ridiculous rebranding. And like any good gaming convention, there are going to be tournaments, giveaways, and of [...]</p>
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		<title>By: bianca</title>
		<link>http://geekadelphia.com/2009/03/16/scifi-channel-to-alienate-core-audience-because-were-not-cool-enough/comment-page-1/#comment-3868</link>
		<dc:creator>bianca</dc:creator>
		<pubDate>Tue, 17 Mar 2009 02:46:33 +0000</pubDate>
		<guid isPermaLink="false">http://geekadelphia.com/?p=4536#comment-3868</guid>
		<description>I liked that SciFi wasn&#039;t marketed to a broader audience-- it was interesting that there was a niche that supported a station. There are TONS of people who love it for exactly what it is right now.

Eh, it sounds like SciFi channel reps want to eat lunch with the football players and cheerleaders to me... why else would they try to fix something that isn&#039;t broken?</description>
		<content:encoded><![CDATA[<p>I liked that SciFi wasn&#8217;t marketed to a broader audience&#8211; it was interesting that there was a niche that supported a station. There are TONS of people who love it for exactly what it is right now.</p>
<p>Eh, it sounds like SciFi channel reps want to eat lunch with the football players and cheerleaders to me&#8230; why else would they try to fix something that isn&#8217;t broken?</p>
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		<title>By: SciFi shoots itself in the brain. Blood &#38; guts splattered all over logo. &#124; no more fwds</title>
		<link>http://geekadelphia.com/2009/03/16/scifi-channel-to-alienate-core-audience-because-were-not-cool-enough/comment-page-1/#comment-3866</link>
		<dc:creator>SciFi shoots itself in the brain. Blood &#38; guts splattered all over logo. &#124; no more fwds</dc:creator>
		<pubDate>Tue, 17 Mar 2009 01:06:14 +0000</pubDate>
		<guid isPermaLink="false">http://geekadelphia.com/?p=4536#comment-3866</guid>
		<description>[...] Geekadelphia brings the horrifying news that The SciFi Network will soon be lobotomized rebranded as Syfy. I&#8217;ve got two issues with this: [...]</description>
		<content:encoded><![CDATA[<p>[...] Geekadelphia brings the horrifying news that The SciFi Network will soon be lobotomized rebranded as Syfy. I&#8217;ve got two issues with this: [...]</p>
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		<title>By: Shava Nerad</title>
		<link>http://geekadelphia.com/2009/03/16/scifi-channel-to-alienate-core-audience-because-were-not-cool-enough/comment-page-1/#comment-3865</link>
		<dc:creator>Shava Nerad</dc:creator>
		<pubDate>Tue, 17 Mar 2009 00:36:34 +0000</pubDate>
		<guid isPermaLink="false">http://geekadelphia.com/?p=4536#comment-3865</guid>
		<description>Copyright isn&#039;t really an issue at all.  It doesn&#039;t relate to branding.

And there&#039;s no trademark issue at all.  Discovery, the History Channel, and Food Network all have trademarks and merchandising.  

So the one thing that seemed to make sense, doesn&#039;t.

Syfy?  Fail.</description>
		<content:encoded><![CDATA[<p>Copyright isn&#8217;t really an issue at all.  It doesn&#8217;t relate to branding.</p>
<p>And there&#8217;s no trademark issue at all.  Discovery, the History Channel, and Food Network all have trademarks and merchandising.  </p>
<p>So the one thing that seemed to make sense, doesn&#8217;t.</p>
<p>Syfy?  Fail.</p>
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		<title>By: Tim Quirino</title>
		<link>http://geekadelphia.com/2009/03/16/scifi-channel-to-alienate-core-audience-because-were-not-cool-enough/comment-page-1/#comment-3863</link>
		<dc:creator>Tim Quirino</dc:creator>
		<pubDate>Mon, 16 Mar 2009 20:29:37 +0000</pubDate>
		<guid isPermaLink="false">http://geekadelphia.com/?p=4536#comment-3863</guid>
		<description>@Tony

You&#039;re absolutely right.  I didn&#039;t mean to make it seem so black and white, except I wanted to point out that your preference to science-based genres is exactly what Syfy is looking to move away from.

Perhaps nothing will change with their programming, or quality of original shows (or the lack thereof, as some would argue), but intent weighs heavily...

..and they intend to move away from the &quot;geeky&quot; image that brought them the viewership they have today.</description>
		<content:encoded><![CDATA[<p>@Tony</p>
<p>You&#8217;re absolutely right.  I didn&#8217;t mean to make it seem so black and white, except I wanted to point out that your preference to science-based genres is exactly what Syfy is looking to move away from.</p>
<p>Perhaps nothing will change with their programming, or quality of original shows (or the lack thereof, as some would argue), but intent weighs heavily&#8230;</p>
<p>..and they intend to move away from the &#8220;geeky&#8221; image that brought them the viewership they have today.</p>
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		<title>By: Tony Annechino</title>
		<link>http://geekadelphia.com/2009/03/16/scifi-channel-to-alienate-core-audience-because-were-not-cool-enough/comment-page-1/#comment-3862</link>
		<dc:creator>Tony Annechino</dc:creator>
		<pubDate>Mon, 16 Mar 2009 18:57:10 +0000</pubDate>
		<guid isPermaLink="false">http://geekadelphia.com/?p=4536#comment-3862</guid>
		<description>&quot;If you’re into space, aliens, robots, the future, you’re most likely to be into all other realms of fantasy.  Whoever told him that Star Wars fans hate J.R.R. Tolkien and Ghosthunters needs to be punched in the throat.&quot;

I take exception to that.  I have absolutely no interest in any non-science-based genres.  Clarke&#039;s three laws state that &quot;any sufficiently advanced technology is indistinguishable from magic,&quot; and that&#039;s exactly what I am interested in, whether it be the &quot;gods&quot; of the Stargate genre, or even the &quot;Force&quot; of Star Wars, I always enjoy someone figuring out that incantations are not the solution.

Perhaps I am not part of the subculture of which you speak; I do actually believe on God.  I just happen to think of Him as exceptionally clever, not a wizard.</description>
		<content:encoded><![CDATA[<p>&#8220;If you’re into space, aliens, robots, the future, you’re most likely to be into all other realms of fantasy.  Whoever told him that Star Wars fans hate J.R.R. Tolkien and Ghosthunters needs to be punched in the throat.&#8221;</p>
<p>I take exception to that.  I have absolutely no interest in any non-science-based genres.  Clarke&#8217;s three laws state that &#8220;any sufficiently advanced technology is indistinguishable from magic,&#8221; and that&#8217;s exactly what I am interested in, whether it be the &#8220;gods&#8221; of the Stargate genre, or even the &#8220;Force&#8221; of Star Wars, I always enjoy someone figuring out that incantations are not the solution.</p>
<p>Perhaps I am not part of the subculture of which you speak; I do actually believe on God.  I just happen to think of Him as exceptionally clever, not a wizard.</p>
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		<title>By: Dustin</title>
		<link>http://geekadelphia.com/2009/03/16/scifi-channel-to-alienate-core-audience-because-were-not-cool-enough/comment-page-1/#comment-3860</link>
		<dc:creator>Dustin</dc:creator>
		<pubDate>Mon, 16 Mar 2009 17:49:29 +0000</pubDate>
		<guid isPermaLink="false">http://geekadelphia.com/?p=4536#comment-3860</guid>
		<description>I hope this rebranding means that they will also focus on the quality and content of whatever it is they produce under the new moniker. 

Oh who am I kidding, these people made &quot;Anonymous Rex.&quot;</description>
		<content:encoded><![CDATA[<p>I hope this rebranding means that they will also focus on the quality and content of whatever it is they produce under the new moniker. </p>
<p>Oh who am I kidding, these people made &#8220;Anonymous Rex.&#8221;</p>
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		<title>By: Tim Quirino</title>
		<link>http://geekadelphia.com/2009/03/16/scifi-channel-to-alienate-core-audience-because-were-not-cool-enough/comment-page-1/#comment-3859</link>
		<dc:creator>Tim Quirino</dc:creator>
		<pubDate>Mon, 16 Mar 2009 16:48:14 +0000</pubDate>
		<guid isPermaLink="false">http://geekadelphia.com/?p=4536#comment-3859</guid>
		<description>I&#039;ve come to the conclusion that the copyright reason is the core of the change.  They stand to gain more $$ if it can be done this way, it seems.  

In an attempt to justify it to the masses, instead of just saying &quot;we want to earn more $$ so we can have greater control over the brand&quot; they&#039;ve given us a handful of bullshit reasons.</description>
		<content:encoded><![CDATA[<p>I&#8217;ve come to the conclusion that the copyright reason is the core of the change.  They stand to gain more $$ if it can be done this way, it seems.  </p>
<p>In an attempt to justify it to the masses, instead of just saying &#8220;we want to earn more $$ so we can have greater control over the brand&#8221; they&#8217;ve given us a handful of bullshit reasons.</p>
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		<title>By: Evilvet</title>
		<link>http://geekadelphia.com/2009/03/16/scifi-channel-to-alienate-core-audience-because-were-not-cool-enough/comment-page-1/#comment-3858</link>
		<dc:creator>Evilvet</dc:creator>
		<pubDate>Mon, 16 Mar 2009 16:43:40 +0000</pubDate>
		<guid isPermaLink="false">http://geekadelphia.com/?p=4536#comment-3858</guid>
		<description>um, does this explain why syfyportal.com suddenly out of nowhere changed their name? maybe they got paid off? syfy was fine for that site, but for a tv channel it&#039;s a giant meh. well after battlestar is over next week, they&#039;ve pretty much run out of things for me to watch on there. i&#039;ll give the new stargate about 5 mins. eureka i won&#039;t miss.</description>
		<content:encoded><![CDATA[<p>um, does this explain why syfyportal.com suddenly out of nowhere changed their name? maybe they got paid off? syfy was fine for that site, but for a tv channel it&#8217;s a giant meh. well after battlestar is over next week, they&#8217;ve pretty much run out of things for me to watch on there. i&#8217;ll give the new stargate about 5 mins. eureka i won&#8217;t miss.</p>
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		<title>By: Natalie</title>
		<link>http://geekadelphia.com/2009/03/16/scifi-channel-to-alienate-core-audience-because-were-not-cool-enough/comment-page-1/#comment-3857</link>
		<dc:creator>Natalie</dc:creator>
		<pubDate>Mon, 16 Mar 2009 16:43:35 +0000</pubDate>
		<guid isPermaLink="false">http://geekadelphia.com/?p=4536#comment-3857</guid>
		<description>This is the most ridiculous thing I&#039;ve ever heard. I can hardly wrap my mind around the idiocy. Plus, this is going to make it really difficult to continue pronouncing it &quot;skiffy&quot;.</description>
		<content:encoded><![CDATA[<p>This is the most ridiculous thing I&#8217;ve ever heard. I can hardly wrap my mind around the idiocy. Plus, this is going to make it really difficult to continue pronouncing it &#8220;skiffy&#8221;.</p>
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